As of next year Team dsm-firmenich PostNL will be Team Picnic PostNL
The Hague, 12 december – Picnic will become the new co-title partner of cycling team Team dsm-firmenich PostNL. From 1 January 2025, the team will continue under the new name Team Picnic PostNL. Picnic shares the same values with PostNL and the cycling team: innovation, collaboration and progress. Picnic takes the place of dsm-firmenich, which continues to support the cycling team behind the scenes.
Pushing boundaries and achieving successes as a team
PostNL's CFO Pim Berendsen is looking forward to a new cycling season with Picnic as the new partner: ‘Cycling is a strong symbol of innovation, collaboration and progress - values that PostNL, Picnic and cycling share together. At PostNL, we not only deploy bicycles to deliver millions of letters and parcels sustainably, but we also see it as an inspiration for our shared commitment to innovation. With this partnership, we support a team that is uniquely developing talent, where women and men work together to achieve top performance. It is this shared ambition - to push boundaries and achieve successes as a team - that inspires and motivates us. Together, we are building a future full of movement, innovation and impact. We look forward to continuing this partnership with Picnic as co-title sponsor.’